It’s not you, it’s wellness. It may look easy on TikTok, but in real life, it’s anything but. Cliganic’s mission is to remove the exclusivity, the complexity and the high price tag so everyone can benefit from products that prioritize human health and the environment.
An early pioneer on Amazon, Cliganic was a household commodity with a wide range of disjointed categories from organic cotton balls to natural mosquito repellent.
With an opportunity to bring wellness back down to earth, we repositioned Cliganic for real life—with natural & organic daily essentials that are uncomplicated and affordable. A little easier. A little better. Less woo. More true to you.
From brand strategy and product innovation to a holistic design system and a comprehensive global brand rollout, we overhauled all of it, making them one of the leading wellness brands on Amazon—and beyond. The result? A 60% increase in overall sales and new channel doors opened, including Erewon, Walmart & Whole Foods.
Unearth Your Potential.